New Mom Alicia Johnson Is Staying Faithful With Looming Uncertainty Around Trump’s Tariffs

Alicia Johnson takes a moment from breastfeeding her infant, to answer a few questions.  Motherhood has been a journey for the 41-year-old businessowner, style influencer and social media personality. After struggling to get pregnant and an intense five rounds of IVF, nothing compares to the joy of her family of three welcome a fourth member. 

Like many new moms, Alicia finding the balance between daily life tasks, breastfeeding and maintaining her business in a shaky economy. Something she wishes “more moms were transparent about the woes of motherhood. Therefore, she is using her platform to show the unfiltered side of mom life. One of the things she’s been transparent about it how the current economy affects her household. 

As a full-time content creator and online beauty supply owner, Trump’s tariffs have added another layer to her family dynamic. 

Currently at 245%, Trump’s tariffs have the potential to “shatter everything I’ve built.” But she’s keeping her faith in God. “I’m focusing my energy on the things I can control and praying and trusting God to take care of the rest.”

“Having a baby is already costly enough but now with the rising cost of everything we have been really trying to be more mindful and strategic about where and what we spend on. On top of her baby now eating solid foods, she considers herself what the Internet girlies would call a “crunchy mom. “I’m always looking for the best ingredients, organic fresh fruits and veggies, and making all of the baby’s food from scratch.”

Alicia is also an entrepreneur. Her online beauty store — TheBeautyNomad.com — is full of merch, and products. The online spot “came out of the need for Black women and busy moms to have easier access to their beauty and haircare needs. So juggling all of that as a new mom has been a lot.” 

She adds, “And as if that isn’t enough now I’m dealing with the looming effects of Trumps tariffs. The beauty supply industry is notoriously dominated by Asian owned businesses and manufacturers. So I don’t know where my business will stand and exactly how or if we’ll make it through the next couple of years.”

Alicia shares the same concerns as other businessowners in similar markets that depend on places like China to get their merchandise. Despite uncertain times, Alicia’s focus remains on her family and the new life she’s brought into the world.

“I’ve slowly being getting back into the swing of business and all that comes with that. My social media platforms have grown so much in the past year and I’ve been putting a lot of energy into events, merch, and my content so I’d be lying if I didn’t say maybe all that is going on with the tariffs is a sign that it’s time for me to pivot. But like I said I’m trusting God to open and close the right doors for me and going from there.”